Creativity, Authenticity, and Human Connection with Amihai Beer

He opened it on the recommendation of his psychologist, as part of treatment following a mental and physical crisis. The psychologist told him he had the medical file of an 80-year-old and asked what he was doing for himself that suited his actual age. Photographing food was already his hobby.

He had a blood clot in his head after overexerting himself running and becoming severely dehydrated, and at the same time he started having anxiety. Those events pushed him into psychological treatment and into a process of getting to know himself and his own needs all over again.

She is a full partner and very supportive. She helps him turn out dishes on weekends and gives him room to flourish in his own world without imposing limits on him, even though she herself stays far away from the camera and is not visible online.

After October 7 he started expressing his Israeli identity more, and he describes that as natural: he posts the flag, he pitched in to cook meals for evacuees, and he recreates dishes in memory of loved ones who were killed.

There is a side of him that enjoys the appreciation and a side that is careful and wary of exposure, so he makes a conscious choice about how much of himself to reveal online, unlike other creators who push themselves forward at every opportunity.

He does not have one final goal. He defines his dream as being in motion and developing all the time: in his role at the kibbutz, on Instagram and in personal hobbies like drums, without stopping at any point.